Women in Leadership Advisory Member

Shaunica Jayson

Active Term: 06/2025 - 06/2026

Areas of Expertise

  • Mentoring and Building a Culture of Mentorship
  • Organizational Leadership & Cultural Diversity

VP of Membership and Marketing

American Boiler Manufacturers Association (ABMA)

Shaunica Jayson brings over 18 years of marketing expertise, with a proven track record in the association, manufacturing, banking, and media sectors. As the Vice President of Membership & Marketing for the American Boiler Manufacturers Association (ABMA), she has successfully launched impactful initiatives, including the first Women in Boiler Industry (WIBI) professional community and the BOILER 2022 and BOILER 2024 trade shows. Her strategic vision encompasses digital marketing, PR, and event promotion, positioning her as a leader in advancing opportunities for women in the industry. An entrepreneur at heart, Shaunica also managed her own mom blogging venture, where she honed her skills in content strategy and customer engagement. She holds an MBA from Webster University and a dual BBA in marketing and finance from Lamar University. Shaunica's commitment to fostering women in leadership is further highlighted by her advisory roles at both George Washington University and the University of South Florida.

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